The year-end showdown of the 2024 heavy truck market is approaching. Despite facing numerous external challenges, the overall market trend is positive, with major companies preparing to push full throttle toward their year-end targets. In October, approximately 66,366 heavy trucks were sold in China, a 15% increase from September, but an 18.2% decrease compared to October of the previous year. From January to October 2024, total sales reached approximately 749,298 units, a 4.9% year-on-year decline. This is a battle of intelligence and perseverance, as well as an ultimate test of strategic vision and adaptability for companies.
Amidst these market challenges, Sinotruk has demonstrated extraordinary resilience and determination. In October, Sinotruk sold 16,513 heavy trucks, bringing its total sales for the year to 205,482 units, with a market share of 27.4%, firmly holding the top spot in both sales and market share. Every step of Sinotruk’s journey reflects deep anticipation for the future and an unwavering commitment to steady progress.
Preparing for Double Eleven: Deepening Into the Express and Freight Submarket
In recent years, the Double Eleven shopping festival has become an important marketing event where major brands compete to increase sales and brand influence. Behind the e-commerce shopping frenzy, the express delivery and freight sectors also experience peak business periods. The high demand for delivery timeliness from consumers makes the logistics industry play a critical role during this e-commerce event.
Sinotruk’s Shandeka model has entered the express and freight submarket, identifying industry “pain points,” “difficulties,” and “fatigue points,” and offering one-stop operational solutions. With its efficient and reliable “Roll” power, it easily breaks through the barriers! Under the same engine displacement, its power performance leads the industry by 10%, and it is equipped with multiple intelligent safety systems such as lane departure warning and emergency assist braking. This ensures that “next-day delivery” and “next-morning delivery” are no longer challenges, ensuring that every transport task is completed smoothly. Amid the intense logistics competition during Double Eleven, Sinotruk’s HOWO MAX cargo truck races against time, injecting vitality into express logistics with its powerful performance. This model is equipped with a custom MC+WP engine, adopts efficient SCR technology, and has an engine displacement of up to 6.87L-7.4L, providing strong power for express parcel delivery. The HOWO light truck also integrates a series of high-tech patented solutions, offering efficient operational solutions tailored to users pursuing extreme logistics efficiency. The newly launched Hanjiang PRO, equipped with the Weichai WP2.5N engine, paired with a custom 8AT transmission and a bespoke axle with 99% transmission efficiency, forms a powerful and responsive drive system, while comprehensive safety upgrades protect every user’s trust. Sinotruk understands that every parcel carries the hopes and expectations of consumers and is committed to being the bridge that connects the world, continuing to spread warmth and hope.
Balancing Green and Technology: Leading the New Era of Logistics
In today’s world, where efficiency, intelligence, and environmental sustainability are equally prioritized, new energy commercial vehicles have become a rising star in the logistics and transportation sector. In this context, Sinotruk’s new energy autonomous intelligent heavy truck successfully entered the port area in October, injecting strong momentum into the accelerated construction of a “world-class, million-container-level green and smart terminal.” In the face of fierce market competition, Sinotruk’s new energy division has fully invested in the market flow and gained strong user support—50 high-quality HOWO new energy refrigerated trucks were successfully delivered to major clients in Jiangsu. On October 25, a ceremony for the delivery of 100 HOWO TH7 hazardous materials gas tractors was successfully held in Chengdu, showcasing HOWO’s leadership in the hazardous materials transportation industry and injecting new energy into building a safe, environmentally friendly, and robust hazardous materials transport system in the region.
October is destined to be extraordinary. The new generation Sinotruk HOWO Hanjiang PRO, crowned with the “War God” aura, was relaunched in cities like Chengdu and Tianjin. Not only has it undergone a comprehensive configuration optimization and upgrade, but it also perfectly exemplifies the highest level of “universal and omnipotent” qualities, from power and safety to comfort. Meanwhile, Sinotruk’s finely crafted ZNDC version mixer trucks and ZND version dump trucks maintain excellent stability, reliability, and durability under various harsh conditions, showcasing Sinotruk’s deep understanding of user needs and its bold exploration of extreme performance, ensuring a solid path forward with robust strength.
Final Thoughts: In the new logistics era that emphasizes efficiency, intelligence, and sustainability, Sinotruk is riding the waves and standing at the forefront. Not only is it continuously increasing its research and development investment to break through technical barriers, but it is also demonstrating exceptional foresight and commitment on the journey toward sustainable development. Sinotruk actively embraces the wave of intelligent transformation, integrating cutting-edge technology into its products and services, contributing to the healthy transformation and green development of the logistics industry.
