“Global heavy-duty trucks look to China, and China’s heavy-duty trucks look to Shandong Heavy Industry” – this statement has been more strongly validated in the first half of 2025. Data shows that in the first half of 2025, Shandong Heavy Industry’s heavy-duty truck sales reached 212,000 units, a year-on-year increase of 9.1%, with its market share surging to 40.9%. This means that for every 5 heavy-duty trucks sold in China, 2 are from Shandong Heavy Industry, solidifying its unshakable “leading” position. Behind this “impressive” performance lies an “all-round leadership” in technology, products, services, and brand, as well as an accurate grasp of market demand.
Technical Strength is the “Foundation”
The group invests nearly 4% of its annual revenue in research and development, creating the “Weichai engine + Fast transmission + Hande axle” golden power chain in the heavy-duty truck sector. Shandong Heavy Industry’s Sinotruk “Yellow River” heavy-duty truck is equipped with the Weichai WP15H engine, with a maximum power of 680 horsepower, improving climbing ability by 20%. It also features an ultra-low wind resistance cab, enhancing fuel efficiency by 10%.
In the new energy field, the three electric systems (battery, motor, controller) are all developed through forward engineering, with intelligent control systems 100% independently controllable. The fuel cell system has a lifespan exceeding 30,000 hours; pure electric models can complete battery swapping in just 5 minutes; and pure electric light trucks can charge from 20% to 80% in only 18 minutes.
Shandong Heavy Industry’s Shaanxi Automobile Group has successively promoted mass sales of new products and technologies such as the H6000E, underbody battery swapping, high-power motors, and electric drive axles. It also launched the new energy “Zhihui” series of independent three electric products, leading in core technical indicators such as power consumption, reliability, and lightweight, becoming a pioneer in the industry’s green transformation.
The independently developed new-generation product platform, Delong X6000 heavy-duty truck, with world-class and industry-leading core technical indicators, has gained a good reputation among customers for fuel efficiency, safety, reliability, and comfort, becoming a model of high quality in China’s commercial vehicle industry. These “hardcore” technologies ensure that products have unique advantages: “what others don’t have, we have; what others have, we excel; what others excel at, we specialize in.” In China, Shandong Heavy Industry’s Weichai firmly dominates the gas-powered heavy-duty truck market – for every 10 natural gas heavy-duty trucks sold, 6 are equipped with Weichai engines.
Product Matrix is the “Trump Card”
From 2 tons to 50 tons, from fuel-powered to new energy, from standard cargo to customized products, Shandong Heavy Industry’s heavy-duty truck products cover all scenarios. For the logistics sector, there is the “efficient and fuel-saving” Howo MAX; for engineering construction, the “durable and robust” SITRAK G7S; for the new energy field, the energy-efficient Delong M3000E; and for overseas markets, “regionally customized versions” adapted to different climates. This “full-scenario coverage” ensures that “there’s always a model for you” for customers.
Service Network is the “Guarantee”
Domestically, it has established a service commitment of “5-minute quick response, 2-hour on-site arrival, 24-hour problem resolution.” Overseas, service centers have been set up in 60 countries, with “24-hour parts delivery” in Southeast Asia, the Middle East, Africa, and other regions. For example, in Namibia, Africa, a truck driver encountered a breakdown late at night, and the local service station arrived within 1 hour for repairs. By prioritizing customers’ urgent needs and delivering warm service, the brand’s reputation continues to grow. In Indonesia, a logistics company was unable to operate normally due to vehicle breakdowns. Even though the faulty vehicles were not from Shaanxi Automobile of Shandong Heavy Industry, Shaanxi Automobile took the initiative to assist in repairing them, making the Indonesian company a loyal “fan” of Shaanxi Automobile heavy-duty trucks.
Brand Reputation is the “Soft Power”
Sinotruk of Shandong Heavy Industry has ranked first in domestic heavy-duty truck exports for 20 consecutive years, with its brand influence continuing to rise in the global market. These brands mean “reliability, efficiency, and value retention” in customers’ minds, forming a positive cycle of “peace of mind when buying, ease when using, and comfort when selling.”
From technology to products, from services to brands, Shandong Heavy Industry has established itself as a benchmark in China’s equipment manufacturing industry, with the “impressive” achievement that “2 out of every 5 heavy-duty trucks in China are mine.”
