With an innovative momentum, it sets its sights on the large VAN market! On October 15, 2025, SAIC Maxus officially launched the updated core models of its DANA pure electric light commercial vehicle family – DANA M1 and DANA V1L. Tailored to meet the diverse wealth-creation needs of the large VAN market, these models fully cover scenarios such as professional logistics, commercial passenger transportation, and customized modification.
The launch event also unveiled the Hongtu Super Commercial Electric Architecture, which achieves disruptive upgrades in power, space, intelligence, and other dimensions, and jointly launched the 83kWh Tianxing L battery with CATL for the first time. Meanwhile, SAIC Commercial Vehicle Lingju Full-link Wealth-Creation Ecosystem was grandly announced; joining the Lingju Ecosystem also offers the opportunity to receive a wealth-creation fund worth 8,888 yuan. This initiative leads pure electric commercial vehicles from being “single tools” to “full-link wealth-creation partners,” fully competing in the large VAN market!
Among them:
- The DANA M1, a high-end pure electric business vehicle, is equipped with an 83kWh CATL Tianxing battery and starts at 197,800 yuan.
- The DANA V1L, a high-quality pure electric large light commercial vehicle, starts at 170,800 yuan for the 83kWh CATL Tianxing battery version, and 124,800 yuan for the 50kWh CATL Tianxing battery version (with a limited-time flat price starting at 95,800 yuan).
At the time of launch, the new models also come with a generous limited-time launch benefit worth 12,000 yuan.
Two Star Models Lead the Way, Fully Meeting Diverse Wealth-Creation Needs in the Large VAN Market
Focus on Passenger Transportation Scenarios, Accurately Solving Common Industry Problems,The DANA V1L perfectly addresses core pain points in the large VAN market for cross-regional heavy-load logistics, such as limited cargo capacity, tiring loading/unloading, and short range:
- Its cargo compartment utilization rate reaches 70%, with a maximum volume of 8.9 cubic meters.
- The rated load is 1.43 tons, 30% higher than that of its peers.
- The 520mm ultra-low cargo platform is designed to fit ergonomics, and the 270° split rear doors are compatible with forklift operations, significantly reducing knee wear during loading/unloading and making high-frequency operations less labor-intensive.
In addition, the new model is equipped with the Haocore 6-in-1 integrated electric drive exclusive to the Hongtu Super Commercial Electric Architecture, with an overall efficiency of up to 91% and a CLTC range of up to 535km, ensuring no breakdowns on the road to wealth creation.
Targeting the pain points of cramped space, high operating costs, and safety concerns in light commercial passenger transportation scenarios, the DANA M1 offers two configurations: 7-seat and 9-seat:
- The maximum legroom is 280mm, and the passenger aisle width exceeds 485mm, allowing passengers to get on and off without side-stepping.
- The 7-seat version has a trunk volume of 3.3 cubic meters, which can hold 15 26-inch suitcases, perfectly adapting to diverse needs such as tourist shuttles and corporate commuting.
In addition, the battery passes the new national standard needle puncture test without ignition; combined with integrated thermal control technology, its energy consumption is optimized by 20% in extremely cold environments of -20℃, completely eliminating range anxiety for users in northern China during winter operations and accurately meeting the core demand for “high efficiency and low consumption” in large VAN passenger transportation.
Hongtu Super Commercial Electric Architecture: A Technological Foundation Innovation for Large VAN Electrification
As the core technical support for the DANA family, the Hongtu 2.0 Super Commercial Electric Architecture empowers the power system, body chassis, and driving assistance with intelligence, achieving comprehensive breakthroughs in three dimensions – power, space, and intelligence – and reshaping the technical standards for pure electric large VANs.
- Power: It is based on Haocore electric drive, Xiandun battery, and integrated thermal management. The Haocore electric drive adopts a 6-in-1 design, with a volume accounting for only 0.125% of the total vehicle; a 16-in-1 version will be launched for the 2.0 iteration. The Xiandun battery is the thinnest in its class at 140mm, and it only takes 18 minutes to charge from 30% to 80%; the 2.0 version will be equipped with super energy semi-solid-state batteries and an 800V high-voltage platform. The integrated thermal management has a range loss rate 12.8% better than its peers at -15℃; the 2.0 version can withstand extreme weather of -25℃, and also supports Xingpai super hybrid DH (CLTC comprehensive range over 1,200km) and Xingpai pure electric (100km power consumption as low as 12.8kWh).
- Space: The Master Chassis relies on the pioneering body module architecture (segmented longitudinal beams for flexible adjustment) and offset axle technology (rear axle height reduced by 100mm), increasing vehicle space by 20% and load-bearing capacity by 15%. It also includes configurations such as steer-by-wire, holds the only 5A safety standard in the light commercial vehicle industry, and has won European and Australian collision test championships five times in a row.
- Intelligence: The commercial full-domain driving assistance includes 19 core functions, with the industry’s first low-speed collision prevention function; end-to-end unmanned logistics technology has also been implemented, providing all-round support for users’ wealth creation.
Lingju Ecosystem: Full-Link Wealth-Creation Support for Large VAN Users
As the first one-stop wealth-creation ecosystem proposed by SAIC Maxus, it centers on “zero threshold, zero burden, zero commission,” connecting the entire link of “vehicle selection – vehicle management – cargo sourcing,” and forming a “1+1>2” synergy with product technology. This is also a vivid practice of the concept of “treating users’ businesses as our own.”
The Lingju Ecosystem covers all models of SAIC commercial vehicles and relies on the shared services of more than 1,000 stores nationwide. To address the difficulties of starting a business, it launches policies such as “zero-deposit car rental” and “rent-to-own,” where rental fees can be directly deducted from the vehicle price; new users have the opportunity to receive an 8,888-yuan wealth-creation fund when joining.
The “Guanchetong” digital platform can monitor core vehicle data such as battery level, mileage, and location in real time; idle vehicles can also be entrusted to the ecosystem for rental. Maintenance and repair use 100% original accessories, and replacement of wear parts such as tires and windshield wipers is completely free.
On the cargo side, it integrates high-quality first-hand orders from Bright Food Group, DHL, and other enterprises, with zero commission deductions and freight directly transferred to the owner’s account instantly, completely eliminating industry pain points such as “delayed commissions and unstable cargo sources.”
The launch of the DANA family is SAIC Maxus’ accurate breakthrough in the pure electric large VAN market, redefining the wealth-creation value benchmark with the triple advantages of products, technology, and ecosystem. In the future, SAIC Maxus will continue to optimize the technical strength of the Hongtu Super Commercial Electric Architecture and enrich the resource network of the Lingju Ecosystem, making the DANA family a “wealth-creation tool” for more strivers. It will drive Chinese pure electric commercial vehicles from scale output to value leadership, opening a new era of helping all people create wealth.
