On September 25, a delegation from Dongfeng Motor Corporation (hereinafter referred to as “Dongfeng”) held an important cooperation exchange meeting with a client in Morocco. Both parties reached broad consensus on deepening future cooperation, injecting new momentum into Dongfeng’s globalization strategy.
The meeting was successfully held under the witness of Dongfeng’s General Manager Li Junzhi and the General Manager of the Moroccan Automotive Group. During the meeting, the two sides engaged in candid and productive discussions, exploring the possibility of upgrading cooperation from individual overseas countries to broader regional collaboration.
Li Junzhi stated that Dongfeng places great importance on the Moroccan market and is willing to continually deepen cooperation, providing more high-quality commercial vehicle products and services for Morocco and other regions in Africa.
The General Manager of the Moroccan Automotive Group expressed high recognition of Dongfeng’s products and technology. He stated that Dongfeng’s light trucks, as a leading brand of Chinese light commercial vehicles, owe their success in the Moroccan market to their high-quality products and comprehensive after-sales service. The Moroccan Automotive Group looks forward to expanding cooperation with Dongfeng on a larger scale to promote the prosperous development of the automotive market in Morocco and North Africa.
At the signing ceremony that followed the meeting, Dongfeng’s General Manager Li Junzhi and Overseas Business Division General Manager Qiu Xiaojun jointly witnessed the official signing of a procurement order for 500 Dongfeng light trucks with the representative of the Moroccan client. This order not only marks further recognition of Dongfeng’s light truck products in the Moroccan market but also provides strong assurance for Dongfeng’s future sales in the North African market. Additionally, General Manager Qiu Xiaojun signed an annual sales agreement for 2025 with the client, laying a solid foundation for cooperation in the coming year and clarifying annual sales targets and strategic cooperation directions.
The signing of this order for 500 light trucks and the achievement of the 2025 annual sales agreement further solidify Dongfeng’s market position in Morocco.
With the deepening of cooperation between both parties, Dongfeng will continually optimize product performance and enhance service levels to meet the diverse needs of customers, further consolidating its leading position in the African market.
