On October 21, the delivery ceremony for 100 units of Beijing Automotive Heavy Truck to Mexican customers was successfully held at the factory in Changzhou, Jiangsu. This initiative aims to serve the Latin American logistics market with high-quality products. The successful delivery of these 100 vehicles signifies that Beijing Automotive Heavy Truck has established a foothold in the ranks of Chinese self-owned brands going global, accelerating the march of domestically produced high-quality products onto the global stage, and heralding a new chapter for self-owned brands in their strong international presence.
During the delivery ceremony, a representative from the Mexican customers commented on Beijing Automotive Heavy Truck: “After test-driving these latest products from Beijing Automotive Heavy Truck in the Asian market, I believe these products represent a trend in the industry. There will be considerable sales growth for such products across Latin America in the future. We also see that the production quality of Beijing Automotive Heavy Truck is top-notch, making it our best choice.”
The delivered vehicles are a new generation of smart heavy trucks tailored to the needs of the Mexican market, fully complying with Euro VI emission standards and other local regulations. They feature high reliability, high safety, and outstanding highlights in power, economy, and comfort. As an important representative of Chinese truck brands, these trucks will assist customers in improving transport efficiency and operational revenue in the Mexican market, enhancing their market competitiveness and continually creating value.
During the delivery, the Mexican customers also visited Beijing Automotive Heavy Truck’s digital twin smart factory—the first of its kind in the Chinese heavy truck industry. They witnessed the intelligent technologies and rigorous quality control processes throughout various production stages including stamping, welding, painting, and assembly. They expressed that the production quality of Beijing Automotive Heavy Truck is second to none. “The entire production line is well-organized, and Beijing Automotive Heavy Truck possesses world-class production levels. There’s no doubt that their production quality and fully automated production lines can ensure high customer satisfaction. After returning to Mexico, I will share my experiences with my friends there,” said a representative after the factory visit.
During the test drive session at the testing ground, Mexican customers eagerly experienced the vehicle’s dynamic performance and smart technology. “My test drive experience was excellent, even exceeding our expectations, as the vehicle felt very comfortable and was equipped with comprehensive facilities. Other technologies were also very advanced,” remarked a representative of the Mexican customers regarding their test drive experience.
Mexico is a key market for Beijing Automotive Heavy Truck’s overseas strategy. This delivery marks a strategic step for Beijing Automotive Heavy Truck in the Latin American market. Subsequently, they will continue to promote their products in other Latin American countries such as Peru, Chile, Colombia, and Argentina, aiding in the efficient development of the Latin American logistics market.
Since expanding overseas, Beijing Automotive Heavy Truck has carried out batch deliveries and put vehicles into operation. Feedback from overseas customers on actual operational performance has led to high recognition of the quality, performance, and after-sales service of Beijing Automotive Heavy Truck’s products, making them a key player in China’s truck export.
As the largest truck manufacturing and consuming country, China’s truck export scale has been climbing year by year with technological advancements and upgrades in product performance and quality. It is believed that, amidst the growing prosperity of national brands and the new demands of the global truck market, Beijing Automotive Heavy Truck, by adhering to its high-quality going abroad strategy and backed by excellent product quality and outstanding service assurance, will certainly expand into broader international markets, contributing to the efficient, high-quality, and sustainable development of global freight logistics.
