Recently, the opening ceremony of JAC’s first comprehensive passenger and commercial vehicle specialty store in Peru and the new product launch event of the T9 pickup truck (new Hunter) were grandly held in Lima, the capital of Peru. This marks that Jac Automobile Group and JAC pickup trucks have entered a new stage in the market and product layout in Peru. Xiang Xingchu, Chairman of Jianghuai Automobile Group, attended the event and witnessed it together with Peruvian partners.
At the event site, Chairman Xiang Xingchu and the General Manager of the local partner jointly cut the ribbon for the opening of the specialty store, and had in-depth exchanges on future cooperation in the Latin American region. More than 30 local mainstream media participated in the event promotion and reporting throughout the process.
After years of deeply cultivating the Peruvian market, with accurate market positioning and product strategies, Jianghuai Automobile Group has formed a coordinated development pattern of multiple product categories in the local area. The latest data shows that in 2024, the terminal actual sales of Jianghuai Automobile Group firmly ranked among the top of all brands. The pickup truck business even ranked second among Chinese brands, continuously consolidating the leading position of Chinese automobile brands.
Guided by the corporate vision of “putting users at the center”, JAC pickup trucks have always been committed to continuously providing travel and logistics solutions that better meet the actual needs of Peruvian users. In the future, JAC pickup trucks will continue to deepen cooperation with partners. Through product upgrades, channel expansion, and precise marketing, it will accelerate the realization of the goal of becoming a “Chinese pickup truck brand that sells well in Peru”.
