The global automotive industry’s attention was focused on the banks of the Huangpu River. On April 23rd, 2025, the Shanghai Auto Show kicked off. On the same day, SAIC Commercial Vehicles launched a new strategy, leading the transformation and upgrading of the commercial vehicle industry. SAIC Maxus, the core carrier of the strategic upgrade, with the theme of “Young Wealth Creation・Beautiful Life”, showcased new wealth – creating vehicles together with ecological partners such as Huawei Kunpeng. It also launched a 1 – billion – yuan wealth – creation fund to give back to users!
Centering around users, SAIC Maxus not only upgraded its products but also joined hands with industry partners to shift from “vehicle manufacturing” to “ecosystem building”, achieving a leading Total Cost of Ownership (TCO) for users in the industry. The leader of the commercial vehicle industry innovates again, and SAIC Commercial Vehicles embarks on a new journey.
SAIC Commercial Vehicles Launched Its Strategy: Defining the Value of Commercial Vehicles with Extreme TCO
As China’s earliest light commercial vehicle enterprise, SAIC Commercial Vehicles aims to build an international technology – ecological commercial vehicle group. It has set a goal of doubling its sales volume and exceeding 500,000 units annually within five years. With the three strategic fulcrums of “No.1 in the Chinese light – passenger vehicle market”, “No.1 in the Chinese new – energy light – commercial vehicle market”, and “No.1 in light – commercial vehicle exports in overseas markets”, it aims to enter the world’s first – tier commercial vehicle echelon.
User value is the eternal starting point. Commercial vehicles are users’ “wealth – creation tools”, and every investment needs to be transformed into tangible returns. SAIC Commercial Vehicles will take “extreme TCO” as the criterion to empower users with value throughout the vehicle – use life cycle.
SAIC Maxus Partnered with Huawei Kunpeng: Kicking off a New Journey of Commercial Vehicle Intelligence
At this Shanghai Auto Show, the strategic cooperation between SAIC Maxus and Huawei Kunpeng became a major highlight. The two sides have already cooperated in areas such as intelligent networking and cloud services. The first batch of cooperation results will be installed on the Interstellar Pickup. Through Huawei Kunpeng’s cloud services, functions such as real – time vehicle status monitoring and intelligent container scheduling can be realized. This marks the shift of commercial vehicles from “simple function stacking” to “cloud – integrated intelligence”.
In the future, the two sides will continue to innovate in fields such as intelligent cockpits and combined assisted driving, promoting commercial vehicles into the “high – end intelligence” era. As the first light commercial vehicle brand to cooperate with Huawei Kunpeng, SAIC Maxus MAXUS enables intelligent technology to truly serve users’ wealth – creation and lives, leading the commercial vehicle industry’s transformation towards intelligence.
1 – Billion – Yuan Wealth – Creation Fund: Creating Wealth for Young Strugglers and Paving the Way for a Beautiful Life!
Commercial vehicles are never cold tools but the sparks that ignite dreams. SAIC Maxus acts as a solid supporter for strugglers. At the auto show, it launched a 1 – billion – yuan wealth – creation fund plan, providing every struggler with the “three pots of gold” for wealth creation: Adopting a fixed – price model to reduce the start – up costs of entrepreneurship. The “Dana” model starts at 88,800 yuan, the “Xintu” model starts at 86,800 yuan, and the MPV starts at 69,800 yuan. It also offers 0 – down – payment and 60 – installment long – term loans, and provides a powertrain worth up to 20,000 yuan and worry – free after – sales maintenance, ensuring a worry – free wealth – creation journey!
In addition, SAIC Maxus has also reached a strategic cooperation with the Veterans Affairs Administration, specifically setting up a special fund for veterans. All veterans can enjoy an additional entrepreneurship fund of up to 30,000 yuan on top of the above wealth – creation policies, paving the way for strugglers with real financial support.
Scenario – based Vehicle Manufacturing: From Wealth Creation to Dream Building, There’s Always One that Moves You!
In addition to the new strategic blueprint, SAIC Maxus has also made user value tangible. At the exhibition, it created exclusive travel solutions for different groups of people.
The customized version of the Dana Food Truck, with its modular design, electricity cost of only 0.1 yuan per kilometer, and high – quality configuration, is an ideal choice for mobile business operations. The Dana’s strong potential for modification and customization can meet the needs of multiple scenarios, making it a “money – making master”. The Xintu Yuanjie, as the world’s first super – hybrid large light – passenger vehicle, with a comprehensive range of over 1,000 kilometers, L2 intelligent assisted driving, and the ability to charge 1 kWh in one minute, makes long – distance travel easier. As the “world’s only 100,000 – yuan – class hybrid MPV”, the G50 Hybrid has a measured ultra – long range of 1412.8 km and a real 7 – seat large – space interior. It can save more than 10,000 yuan in fuel costs annually, making it the king of family MPVs. The Interstellar X adopts the industry – first “load – bearing body with a frame” Xingqiao architecture, realizing the integration of the body and the frame, greatly enhancing off – road passability and driving comfort. It is suitable for both urban and off – road use.
Whether you are a family user, an off – road enthusiast, or an entrepreneurial pioneer, there is always a vehicle at the SAIC Maxus booth at the Shanghai Auto Show that can move you.
Driven by the two wheels of wealth creation and dream building, SAIC Maxus constructs a new user – value ecosystem and opens a new chapter in the high – quality development of Chinese commercial vehicles. Walking with the times and hundreds of millions of wealth – creators, SAIC Maxus makes commercial vehicles the “wealth – creation partners” of young entrepreneurs and the “life partners” of family users, accompanying them towards a better life.
