On April 26, 2025, Victory Auto grandly held an Overseas Partners Conference in Zunyi, Guizhou, with the theme of “Bringing Together the Five Continents, Leading the Way to Success”. More than 300 guests, including leaders of the Zunyi Municipal Government, overseas partners from over 50 countries and regions around the world, supplier representatives, and domestic core partners, gathered at the Zunyi factory to witness the comprehensive upgrade of Victory Auto’s overseas strategy. This conference is not only a deep summary of the enterprise’s internationalization process but also an important declaration of the globalization advancement of “Made in China”.
Ten Years of Deep Cultivation, Forging New Momentum for Overseas Growth
Since officially entering the international market in 2014, Victory Auto has been steadily building its global territory. Up to now, its sales network has covered 50 countries and regions around the world, and five overseas KD factories have been established in Brazil, Argentina, Myanmar, Vietnam, and Ethiopia.
Through localized production, it has improved delivery efficiency and optimized costs, forming the ability to respond quickly to regional markets. With its excellent product quality, Victory Auto has passed strict international standards such as the GCC certification of the seven Gulf countries, the EU’s WVTA, and ECE, successfully entering the commercial vehicle markets in the Gulf region and Europe, and becoming a model of Chinese automobile enterprises “going global with technology”.
Against the backdrop of a slowdown in the growth rate of the global commercial vehicle market, Victory Auto has bucked the trend. In 2024, its overseas sales volume exceeded 4,000 vehicles, surging by 268% year-on-year, and it jumped to the top three in China’s micro-truck exports. In February this year, at the first launch ceremony of “Gnu Export to Saudi Arabia”, 231 Gnu models were delivered, marking a key step in the layout of the Middle East market. Currently, the small truck models have received an order of 3,500 vehicles, and the annual target is set at 5,000 vehicles. Facing the challenge of achieving 15,000 overseas sales in 2025, Victory Auto shows strong confidence in growth.
The “12345” Overseas Strategic System: Building a Global Ecological Closed Loop
To support the implementation of the strategy, Victory Auto released the “12345” overseas strategic framework, reshaping the globalization operation system with systematic thinking, building an ecological closed loop centered on users, focusing on the dual technical cores of “high efficiency and energy conservation + intelligent networking and intelligent driving”, deeply cultivating the core markets in South America and the Middle East through a hierarchical breakthrough strategy, and exploring emerging markets in Southeast Asia and Europe. It will implement four upgrades in products, quality, marketing, and services, and fulfill five commitments including order delivery, regional customized development, dealer support, spare parts supply guarantee, and all-weather services, striving to exceed 60,000 overseas sales in 2029 and achieving a leapfrog development from product export to technical standard export.
Exploring the Blue Ocean Together: Defining the Future of Global Commercial Vehicles with “Made in China”
Facing the challenges of high tariff barriers and technical certifications, Victory Auto has proposed a three-dimensional strategy of “technical compliance + tariff optimization + localized production” to continuously deepen the collaboration of the global industrial chain. At the conference site, Victory Auto issued an initiative of “Working Together to Expand the Market and Building a Win-Win Situation Hand in Hand” to its partners, emphasizing that it will take new energy and intelligence as the breakthrough points to lead Chinese commercial vehicles to leap from “product export” to “technical standard export”.
“Global commercial vehicles are undergoing a century-old transformation. Victory Auto will take the ‘12345’ overseas strategy as the blueprint and work together with partners to write a new chapter in the globalization of Chinese brands!” As the person in charge of Victory Auto said in the speech, this conference is not only a strategic declaration but also a clarion call to march towards a world-class automobile enterprise. With each Victory Auto vehicle rapidly heading to the overseas market, Victory Auto is reshaping the global commercial vehicle landscape with technological innovation and ecological win-win results…
