On the evening of June 18th, the 618 Mid-Year Carnival saw the highly anticipated launch of the Kai Da U7, a new pure electric mini truck by JAC Motors. This event, featuring a live broadcast, showcased the Kai Da U7’s design, interior, performance, and value for the first time. JAC Motors emphasized their vision for the U7, aiming to create a high-value, high-performance, and aesthetically pleasing electric mini truck that stands out in the market. Their goal is to provide an ideal vehicle for truck owners transitioning from traditional fuel vehicles to electric, enhancing their entrepreneurial journey and quality of life.
The New Generation of Pure Electric Mini Trucks
The Kai Da U7 starts at a pre-sale price of 99,800 RMB. With a wheelbase of 2850mm and equipped with a 42 kWh CATL battery that supports both fast and slow charging, the U7 promises outstanding performance with its “Stylish, Smart, Strong, and Economical” features. To support customers’ entrepreneurial dreams, online orders for the Kai Da U7 come with seven major benefits: a 4,000 RMB financial subsidy, a 2,000 RMB trade-in discount, an 8-year or 400,000 km battery warranty, 6 years of free maintenance (totaling 12 services), a free slow charging port, 24 months of 20GB monthly data, and a 777 RMB charging card. These benefits are valued at over 15,000 RMB, demonstrating the U7’s exceptional value proposition.
Driving New Productive Forces and Energizing Urban Logistics
JAC’s concept of “new productive forces” symbolizes a leap in productivity driven by technological innovation. The commercial vehicle market has been recovering and is now at a crucial phase of upward development and transformation. In response to these changes, JAC Motors is implementing its “Three Horse Carriages” strategy and has introduced the “Star Link 1” technology brand, aiming to lead the commercial vehicle market in new energy and smart technologies.
The Kai Da U7 represents the latest achievement under this strategy, benefiting from JAC’s deep expertise in the mini truck market and their forward-looking approach to electric mini trucks. With advancements in design, interior, performance, and value, the U7 has evolved from a reliable logistics tool to an intelligent, low-carbon mobile terminal.
Perfect Timing and Exceptional Performance
As the market for pure electric mini trucks transitions from introduction to growth phase, the Kai Da U7 is well-positioned to capitalize on this trend. Its superior capabilities make it a strong contender in the market, poised not only for “curve overtaking” but also for “latecomer advantage,” setting a new benchmark as the pinnacle of pure electric mini trucks. The U7 aims to drive the new productive forces and energize urban logistics.
Stylish, Smart, Strong, and Economical: The Kai Da U7
With the implementation of new license plate regulations and pressures from fuel consumption and road access, the demand for pure electric mini trucks has surged. However, few products in the market effectively balance design, intelligence, performance, range, and price. The Kai Da U7 is tailored for young entrepreneurs, meeting their high expectations with its stylish design, intelligent features, robust performance, and economic efficiency.
Stylish and Comfortable: The U7’s design, by JAC’s top global design team, includes wing-style daytime running lights, LED lens headlights, a wing-style bumper, and welcome lights inspired by aviation technology. The cabin, inspired by Gulfstream aircraft wings, features an extended and symmetrical design with a luxurious four-spoke steering wheel and independent comfort seats, setting a new trend in interior design.
Intelligent Driving Companion: The U7 features a 14-inch independent touchscreen, voice-activated commands, 50W wireless phone charging, an electric parking air conditioner, automatic transmission with a stylish rotary shift, hill-start assist, and electronic power steering, offering a premium, car-like driving experience.
Strong Load Capacity: The U7’s dedicated electric chassis, equipped with a high-efficiency electric drive bridge, 2.5-ton rear axle, and large 195/70R15L 10PR tires, ensures robust load capacity and safety. The battery is embedded in the chassis, providing high ground clearance and better load interference resistance, improving overall operational efficiency.
High Cargo Capacity: With an extended cargo box up to 401018501850mm and a volume of 13.7 cubic meters, the U7 offers multiple cargo configurations. The low cargo platform and low overall height design ensure easy loading and efficient transportation.
Cost-Effective Operation: Featuring CATL’s third-generation battery, the U7 offers an 8% increase in battery capacity, 30%-80% fast charging in just 30 minutes, a high-efficiency permanent magnet synchronous motor, and JAC’s smart integrated control technology, reducing energy consumption by 8%. Operating costs are as low as 0.1 RMB per kilometer, potentially saving enough in three years to cover the vehicle’s cost.
Conclusion
The Kai Da U7’s launch not only showcases JAC’s advanced technological capabilities but also elevates the new energy mini truck market by transforming the vehicle into an intelligent, low-carbon mobile terminal. With its impressive design, intelligent features, strong load capacity, and cost-effective operation, the U7 is set to accompany truck owners on their journey towards achieving their dreams, offering a unique and modern driving experience.
