A new journey begins with the dragon, and the future is driven by power. On March 1st, the new generation heavy-duty power chain of Longqing 3.0 of Dongfeng Commercial Vehicles and the new Rongyao version of Dongfeng Tianlong KX were launched in Linyi, Shandong, known as the “Capital of Logistics”. Zhang Xiaofan, General Manager of Dongfeng Commercial Vehicles Co., Ltd., Zheng Hua, Secretary of the Party Committee and Deputy General Manager, Wu Huaizhu, Deputy General Manager and Director of the Technology Center, together with more than 300 dealer partners, major customer representatives, and media guests from across the country, witnessed the historical breakthrough of the Longqing 3.0 power chain in the field of domestic independent power, injecting the efficient and intelligent Longqing energy into the all-scenario era of commercial vehicles.
Longqing 3.0: Standing Out to Break the Deadlock, Demonstrating the Strong Independent Innovation Ability of National Brands
Facing the transformation of the demand structure of logistics transportation capacity caused by the involutionary competition, commercial vehicle enterprises are required to create more professional and customized logistics solutions to meet the actual operation needs of users and truly help customers reduce costs and increase efficiency. The birth of the efficient and intelligent power chain of Longqing 3.0 is precisely through the upgrading and iteration of core power technologies to ensure that vehicles can maintain the best performance in various operation scenarios, forming an efficient and intelligent power solution for all scenarios, and truly creating products that meet the actual needs of customers with a customer-centered approach.
Looking back on the development process of Longqing 3.0, General Manager Zhang Xiaofan said in his speech at the event: “In the fierce wave of global technological competition, the independent research and development of the efficient and intelligent power chain is like a peak lying across the path of many enterprises. Facing such a challenge, our technical team moved forward bravely. With the firm belief of ‘facing the problems and focusing on solving them’, we resolutely embarked on this thorny journey and solved one seemingly impossible problem after another. Finally, we successfully achieved independent control of the key core technologies of the power chain, and the performance of our products has entered the leading sequence in the industry.”
Liu Yi, General Manager of the Marketing Division of Dongfeng Commercial Vehicles, presided over this launch event and emphasized at the event: “From the stunning debut of the first DGi520 gas engine, to the new product experience of the DA12 automatic transmission, and to the upcoming appearance of the efficient and intelligent power chain of Longqing 3.0 today, the launch of this series of products not only realizes a leapfrog improvement in the performance of Dongfeng products but also sets a new technical benchmark in the industry competition. Dongfeng Commercial Vehicles adheres to the development strategy of comprehensive independence and continuous innovation, taking customer needs as the compass for technological research and development, and polishing each product with professionalism and ingenuity. It is precisely this deep understanding of scenarios and the ultimate pursuit of efficiency that enables Dongfeng Commercial Vehicles to continuously break through technical boundaries, create higher value for customers, and inject a continuous driving force for development into the Chinese commercial vehicle industry.”
Longqing 3.0: Hardcore Technology, Three Core Characteristics Building the Strongest Voice of Chinese Independent Power
Facing the changing trend of the logistics industry, Dongfeng Commercial Vehicles has driven innovation with scenarios and successfully launched the efficient and intelligent power chain of Longqing 3.0 covering all logistics scenarios. Relying on the big data scenario database, AI scenario recognition and working condition prediction, and integrated domain fusion intelligent control, the products of the Longqing 3.0 power chain include 7 power chains, covering four product lines of tractors, trucks, engineering vehicles, and special vehicles, 82 segmented markets, and 141 basic models, fully meeting the vehicle use needs of truck drivers in all scenarios and redefining the new benchmark in the field of independent power in the commercial vehicle industry.
At the event site, Li Zhi, Deputy Director of the Technology Center of Dongfeng Commercial Vehicles, as the product explanation guest, focused on the three heavy-duty power chains of DGi13 gas engine, DDi13 and DDi11 fuel engines matched with the DA12 automatic transmission, and introduced the product characteristics and service ecosystem of the heavy-duty power chain of Dongfeng Longqing 3.0. The technology of Longqing 3.0 is oriented to user scenarios, creating a new engine, transmission, and drive axle platform. Through integrated development and intelligent control of the integrated power assembly, it pursues the efficient operation of the power chain in all scenarios, all working conditions, and the whole life cycle. Li Zhi said: “Commercial vehicles are products strongly driven by user value in specific scenarios. Without considering the vehicle use scenarios and designing and developing the whole vehicle and components in isolation, it is difficult to design excellent products. The primary feature of the efficient and intelligent power chain of Longqing 3.0 is: scenario-driven.”
The research and development of the Longqing 3.0 power chain is based on Dongfeng Commercial Vehicles’ profound insight and comprehensive analysis of users’ actual operation scenarios. Relying on the logistics big data database of the industry’s first vehicle availability center, it integrates the operation data of 29 segments, 107 segmented markets, and 892 typical routes. By breaking through eight core technologies, it deeply taps the fuel consumption potential of every drop of fuel and creates the industry’s first efficient power chain with the best efficiency reaching 51%, which can further reduce fuel consumption by 4% and save users 15,000 yuan in fuel costs every year. Based on AI scenario recognition and working condition prediction, Dongfeng Longqing has established the industry-leading intelligent control platform of Longqing 3.0. Its intelligence lies in that through the AI algorithm, it conducts refined control of the working mode of the power assembly to ensure that the power chain always works in an efficient state.
Longqing 3.0: Precise Adaptation, Building an Efficient and Intelligent Power Solution for All Scenarios
What kind of value can such a power chain that combines innovative technology and excellent performance bring to customers? Li Zhi said during the explanation: “The whole vehicle equipped with the efficient and intelligent power chain of Longqing 3.0, in typical scenarios, has an average improvement of 6% in economy compared with the previous generation, a reduction of 60% in dispersion, and the running-in mileage is shortened to less than 30,000 kilometers. The economy, power performance, and smoothness of the whole vehicle are comprehensively leading.” Taking the medium and long-distance transportation market as an example, the new Rongyao version of Dongfeng Tianlong KX equipped with the Longqing 3.0 power chain (DDi13+DA12/DT14) with the best efficiency reaching 51% has fuel consumption performance at the forefront of the industry in typical scenarios. With powerful internal performance and an improved external appearance. The cab of the new Rongyao version of Dongfeng Tianlong KX not only has an eye-catching exterior design but also has a highly humanized internal configuration. The exterior of the cab is simple and smooth, and the exclusive S-line decal makes it look more elegant and imposing. The combination of the internal streamlined shape and the contrasting color design, together with the surrounding cockpit, creates a comfortable driving environment. The Isringhausen airbag seat and the embedded 12.3 + 12.8 super-large-sized human-machine interaction dual screens make the journey easy and pleasant.
In addition to the leading advantages in technology, Longqing 3.0 also gives customers full confidence in terms of reliability and after-sales service. Dongfeng Commercial Vehicles, with 56 years of vehicle manufacturing experience, has joined hands with world-class supplier partners. With its leading development and verification capabilities in the industry, it has injected reliable genes into the Longqing 3.0 power chain. Li Zhi also released ten service commitments to Longqing customers, including “lifetime warranty for core components of the power assembly” and “replacement instead of repair within 2 years”, ensuring that customers have no worries during long-term use. For the professional service system of Longqing 3.0, the responsive services of the Dongfeng Sunshine Service Team and the Longqing Flying Tiger Team escort customers’ efficient attendance, and the predictive service provided by the vehicle availability center realizes 24-hour full-time protection of vehicle health.
Outside the venue of the launch event, 28 exhibits and exhibition vehicles equipped with the Longqing 3.0 power chain were arranged in a formation, facilitating the on-site guests to experience the new models in advance. It is understood that these models are suitable for multiple segmented industries such as medium and long-distance transportation, resource transportation, express delivery, hazardous chemicals transportation, and agricultural and sideline bulk goods transportation, covering the two platforms of KX and KL, demonstrating the coverage ability of Longqing 3.0 for the dual routes of fuel and gas and the full horsepower range of 260-580Ps.
Longqing 3.0: Customer First, Painting a New Chapter of High Efficiency Together
That day happened to be the second day of the second lunar month, known as “Dragon Raising its Head”. After the launch ceremony, Dongfeng Commercial Vehicles held a thank-you dinner named “The Dragon of Longqing Brings Good Luck on the Second Day of the Second Lunar Month, and Dongfeng Bestows Good Wishes” with the on-site guests.
General Manager Zhang Xiaofan delivered a welcome speech at the dinner, saying: “Facing the future, Dongfeng Commercial Vehicles will continue to strengthen the foundation of ‘reliability’ and build up the monument of ‘quality’, making every vehicle and every power chain a solid partner that ‘creates value for users’. We look forward to continuing to resonate with all partners, and with technological breakthroughs and scenario innovations, jointly driving the new future of the Chinese commercial vehicle industry!”
Wang Yansong, Chairman of Ningbo Yanyong Group, as a dealer representative, shared excellent cases of Longqing 3.0 with the guests: “I’m very glad to witness the glorious launch of Longqing 3.0 with you all today! In 2024, we set a benchmark case for hazardous chemicals transportation with the DA12+DDI90 power chain in the Ningbo market, and the number of corporate customers increased by 35%! This year, we are going to do three major things: 1. Cooperate deeply with the manufacturer to accelerate the implementation of low-carbon new products; 2. Build a 30-kilometer service circle and increase the response efficiency by another 50%; 3. Launch the ‘Old Customer Renewal Plan’ and offer a replacement subsidy of up to 10,000 yuan at most, so that old customers can also enjoy the dividends of new technologies! Ningbo Yanyong is willing to, with Longqing 3.0 as a new starting point, continue to create value for customers and achieve win-win results together with everyone!”
In the session of major customer experience exchange, Chen Jianye, Chairman of Ruitong Logistics Co., Ltd., shared his deep affection for Dongfeng Commercial Vehicles: “Our company has been choosing Dongfeng vehicles since its establishment in 2020. It’s not only because the older generation believes in Dongfeng and has an affection for Dongfeng, but also because the products and services of Dongfeng have moved us. The Longqing vehicles are of good quality and have no major problems. Every time we encounter a small problem, the service team always responds in a timely manner. Currently, we have 40 Dongfeng vehicles in our fleet. As a secondary carrier of SF Express, Dongfeng vehicles have accompanied us on the routes from Suqian to Jiangsu, Zhejiang, and Shanghai. They are efficient and reliable and have never let us down. We will continue to move forward hand in hand in the future!”
Through this thank-you dinner, Dongfeng Commercial Vehicles has further consolidated its cooperative relationship with dealers and major customers. While creating higher operation value for customers, it is also continuously promoting the sustainable and healthy development of the Chinese logistics industry.
The dragon soars across the world to start a new chapter, and drives the future to create value. Dongfeng Commercial Vehicles always adheres to the customer demand-oriented concept and is guided by technological innovation. With excellent products and services, it helps customers achieve success in the business field. The birth of the efficient and intelligent power chain of Longqing 3.0 is the embodiment of this concept. Dongfeng Commercial Vehicles is using the power of independent innovation to create a new era of wealth creation for all scenarios with the power chain as the core driving force and opening a more brilliant new chapter of wealth!
