Mountains, Thunder, and Beyond: The Launch of Ouba·Shanhai and Ouba·Leiting!

On November 15, the “Mountains, Thunder, and Beyond” – Iveco New Product Launch Conference officially kicked off in Guangzhou. Dealers, partners, industry experts, and media friends from across the country gathered to celebrate the launch of the Iveco Ouba·Shanhai and Ouba·Leiting models.

At the event, Iveco’s 4X4 series products were officially introduced to the market. The Ouba·Shanhai off-road platform starts at ¥299,900, while the Ouba·Leiting off-road platform starts at ¥339,900. Additionally, customized optional packages, including the Water Terrain Package, Cold Terrain Package, Camping Package, RV Customization Package, and Smart Driving Package, were launched to cater to diverse user needs.

Moreover, customers purchasing the Ouba·Shanhai or Ouba·Leiting series during the promotional period can enjoy exclusive offers, such as early bird benefits, long-distance off-road plans, maintenance packages, loyalty rewards, worry-free ride programs, and journey perks, enhancing the overall user experience.

Mountains, Thunder, and Beyond: Meeting Diverse User Needs

For years, Nanjing Iveco has actively responded to the national demand for an emergency support system. Its products have served in disaster relief, forest firefighting, medical rescue, and other fields. Similarly, the Ouba·Leiting, as a new off-road offering, promises reliable performance in outdoor operations, ensuring safety and dependability.

For individual users who embrace freedom, love exploration, and seek adventure, the Ouba·Shanhai delivers exhilarating rides. Each journey feels like a wild beast unleashed, taking you to discover vast horizons and a new sense of self.

With its hallmark features of “spacious interior, true 4WD, and all-terrain capability,” the Iveco Ouba·Shanhai and Ouba·Leiting models are poised to set a new industry benchmark, offering enhanced efficiency and diverse options for outdoor work, exploration, and travel.

Expert Insights: Ouba Shanhai and Leiting Are Worth Trusting

During the event, renowned off-road legend He Xudong, a trailblazer in Chinese automotive off-road exploration, shared his deep connection with Iveco’s 2045 and 2046 models. He noted that the newly launched Iveco 4X4 models retain the purity of those military vehicles from the past.

“I’ve driven many vehicles, but only ones with a robust frame, solid axles, and three locking differentials provide a genuine sense of safety and joy,” he remarked. He also praised the spacious interior of the Iveco 4X4, saying, “Over the past couple of years, I’ve been on a global tour, and the large cabin is incredibly useful—not just for eating, sleeping, and traveling, but also for bringing back treasures discovered along the way. With previous off-road or pickup trucks, even full-size models, there was always limited space.” Iveco 4X4’s ample room ensures a worry-free journey with fully equipped travel gear.

Highlights Galore at the Launch Event

At the event, Nanjing Iveco collaborated with leading off-road modification platforms to showcase custom vehicles based on the Iveco 4X4. The stunning and rugged designs captivated the audience. To provide users with the best and fastest services, Nanjing Iveco partnered with Offroad Tribe to form the “Iveco 4WD Army.” Future owners of Iveco 4X4 products will join the VAN+ Alliance, gaining access to a community for interaction, sharing, and camaraderie.

Thanks to the impressive capabilities of the Iveco 4×4, the Ouba·Leiting and Ouba·Shanhai series achieved instant success, with 600 units sold at launch and the first batch delivered to industry users. As the Ouba·Shanhai RV model launched and its price was announced, it further fueled excitement and anticipation among the public.

Iveco was China’s first joint venture for light commercial vehicles, the first to introduce forward-control light vans, and the first light commercial vehicle to run on China’s highways. Over the years, Nanjing Iveco has continually delivered exceptional products that resonate with users. The launch of Ouba·Shanhai and Ouba·Leiting not only enables frontline industry users to reach their destinations effortlessly but also empowers adventure-seekers to discover uncharted territories and embrace speed and passion. With Iveco, the journey never stops!