As a leading enterprise in China’s commercial vehicle industry, FAW Jiefang has always kept in mind the “greatness of the nation,” driven by innovation and aiming for high-quality development. Since 2025, the company has achieved a strong start in all aspects of its work, demonstrating robust development momentum and laying a solid foundation for achieving its annual business goals. FAW Jiefang is striving to write a new chapter in strategic transformation and high-quality development.
Market Leadership: Continuously Consolidating Industry Position
In January 2025, FAW Jiefang achieved a 23.4% market share in the domestic medium and heavy-duty truck market, ranking first in the industry and continuing to lead the market. In segments such as tractors, trucks, and NG vehicles, FAW Jiefang maintained its leading position, showcasing strong market competitiveness. At the same time, FAW Jiefang achieved leapfrog growth in the new energy sector, with wholesale sales of new energy vehicles reaching 3,200 units, a year-on-year increase of 376.9%, setting a new historical record. This achievement not only highlights the effectiveness of FAW Jiefang’s strategic layout in the new energy field but also injects strong momentum for the development of the new year. In overseas markets, FAW Jiefang continues to make steady progress, promoting system optimization and market expansion with a strategy of “localized manufacturing + scenario-based products,” continuously enhancing its comprehensive competitiveness and accelerating the globalization process.
Quality Improvement: Driving the Leap in New Quality Productivity
Customer-centricity and the pursuit of quality excellence are the foundation of FAW Jiefang’s development and the key to achieving its strategic goal of being “China’s first, world-class.” On February 6, FAW Jiefang officially launched the “Three-Year Quality Improvement Campaign,” identifying four key directions: enhancing product competitiveness, refining manufacturing processes, upgrading service reliability, and building system capabilities. The company is committed to driving the leap in new quality productivity through systematic reforms, ensuring a serious and rigorous attitude, a pragmatic spirit, and a belief in striving for first place, continuously consolidating its “China’s first” quality competitiveness.
Innovation-Driven: Strengthening Core Competitiveness
In the new energy sector, on January 4, FAW Jiefang further deepened its strategic cooperation with CATL, opening a new chapter of mutual benefit and win-win cooperation in the exploration of the new energy commercial vehicle field. On February 14, FAW Jiefang signed a strategic agreement with Gaolaozhuang New Energy for 5,000 pairs of parent-child vehicles, consolidating its market share in the new energy sector and promoting the new development of green logistics. In terms of product innovation, on February 10, the new generation Jiefang JH6 was launched, featuring 22 lightweight technology upgrades to continuously reduce the total lifecycle cost for users. With its outstanding performance in reliability, energy efficiency, and comfort, the JH6 has solidified its position as the “all-around champion” in over 70 global markets. On February 21, to address the current pain points in the local port transportation industry in Shenzhen, FAW Jiefang launched three products specifically designed for the port market: the J6L half-row, J6L large half-row, and J6V SMART, providing precise solutions for the port transportation industry.
Digital Intelligence Empowerment: Building a Modern Industrial System
Against the backdrop of the global automotive industry accelerating towards intelligence and digital transformation, FAW Jiefang, with its outstanding digital intelligence innovation practices, is striving to lead the way in the intelligent upgrade of the automotive industry, becoming a key force in driving industrial upgrading. In January 2025, FAW Jiefang’s J7 intelligent vehicle factory was selected as one of the first batch of Excellence-level Intelligent Factories by the Ministry of Industry and Information Technology, becoming the only intelligent factory in the commercial vehicle sector to be selected. The factory, through the deep integration of “automation, flexibility, digitalization, and intelligence,” has built a fully connected system for orders, products, and manufacturing data, creating a new model of “personalized customization, networked collaboration, and intelligent manufacturing,” achieving deep integration of manufacturing and digital technologies, and optimizing efficiency, benefits, and costs.
Responsibility and Commitment: Giving Back to Society with Actions
FAW Jiefang, as a central state-owned enterprise, takes on its mission and fulfills its social responsibilities. At the beginning of the year, in collaboration with upstream and downstream suppliers, FAW Jiefang deepened the public welfare effectiveness of the “Jiefang Ailinghang·Caring for Truck Drivers” public welfare project established with the China Employee Development Foundation. The project provides scholarships to the children of truck drivers who are admitted to excellent universities, setting an example of inspiration; rewards truck drivers who bravely rescue people on highways, promoting positive social energy; donates mobile medical examination vehicles to the China Employee Development Foundation, caring for the health of new industry practitioners; and launches the “One Clue, One Model Car” activity, actively seeking out ordinary heroes around us. To date, the project has donated a total of over 6 million yuan, with over 600 cases applied for, benefiting hundreds of families, creating a positive public welfare ecosystem of “enterprise-led, industry-responsive, and socially beneficial.”
FAW Jiefang will seize the momentum and continue to accelerate its strategic transformation with the “seven spirits” of striving for first-class ambition, the courage to tackle tough challenges, the morale of hard work and progress, the harmony of collaboration and inclusiveness, the grounding of deep frontline engagement, the ethos of closed-loop success, and the integrity of clean and honest practices. The company is determined to achieve new breakthroughs, new growth, and new leaps, winning the final battle of the “14th Five-Year Plan,” and striving tirelessly to become a world-class enterprise and a century-old national brand!
