On the eve of the Melbourne Motor Show in 2025, Farizon New Energy Commercial Vehicles joined hands with Abdul Latif Jameel Automobile to successfully hold a brand launch and super VAN tasting in Melbourne, attracting many guests from large logistics, leasing, transportation and other industries to participate. This is Farizon’s official debut in Australia, marking Farizon, as a leading new energy commercial vehicle brand in China, has taken another key step on the road to internationalization in the core market of Asia Pacific.
At the brand launch, Farizon announced the official launch of its network layout in Australia, aiming to provide local customers with more convenient product tasting, test rides, sales consultation and after-sales services.
On the second day of the press conference, Farizon made a public debut of the Super VAN and H9E models at the Melbourne Motor Show, and announced the price and configuration for the first time on the media day of the auto show, officially launching sales.
Lin Mingshi, vice president of Farizon New Energy Commercial Vehicle Group, said: “Overseas markets are the second growth curve of Farizon, and Farizon is committed to bringing green, efficient and intelligent new energy commercial vehicle comprehensive solutions to global users.” Abdul Latif Jameel is committed to promoting continuous change in the field of travel, and the two sides share the same philosophy. This cooperation will extend green travel solutions to Australia, injecting new vitality and creating new opportunities for the Australian new energy commercial vehicle market. The two sides will adhere to the “mutual benefit and win-win” approach, actively explore multi-format cooperation models, give full play to their respective advantages, and jointly expand new markets and achieve new development, becoming a new model of cooperation between Chinese and Australian car companies.
In Quarter 1, 2025, Farizon brands and products will bloom in Europe, Gulf countries, Asia-Pacific and other regions. As a key market, Farizon will have a deeper understanding of local needs. This cooperation with Abdul Latif Jameel has laid a solid foundation for Farizon entry into the local market.
Since 2025, Farizon brands and products have gradually successfully opened up the international market. This Australian listing event not only marks a major breakthrough in the Asia-Pacific market, but also a significant key node in the process of globalization. In the future, Farizon will accelerate its strategic layout in more countries and regions around the world, and deepen cooperation with international partners to build a green and low-carbon travel ecosystem, inject new vitality into the global new energy commercial vehicle market, and work together to create a better future of sustainable development.
